The curriculum
01
Marketplace 101 — 6 min
How ranking works, what the Buy Box is, and where to see the exact scores the algorithm computes for you.
02
Fulfillment & The Fleet — 8 min
FBP mechanics, SLAs, producer-of-record rules, and how defects heal.
03
Economics — 7 min
Settlement, splits, plan costs and the honest math of Sponsored Placement.
04
Compliance & Data — 6 min
Licensing obligations, E&O, and the customer-data rules that keep everyone's appointments safe.
Format
What's the passing bar?
80% per module, unlimited retakes, best score kept. The point is knowing it, not gatekeeping.
Does my staff certify too?
The signing principal must certify to go live; team certification is coming with seats.
Is there continuing content?
Yes — playbooks and changelog briefings post to Seller Central as the marketplace evolves.